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Discover the articles Social Media

Is TikTok still a social network, or is it becoming a search engine? Does Instagram influence what we buy, where we travel and what we consider popular? Social platforms have moved far beyond their original purpose. The articles in this category look closely at algorithms, attention, strategy, influence and behaviour. Sometimes through brand analysis, sometimes simply by testing the platforms to understand what is actually happening on them.
Reading time : 3 minutes

Algorithms in Social Media: The Good and the Bad 

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dragutsabrina
11 November 2024
Reading time : 2 minutes

How TikTok uses neuromarketing to boost product promotion

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lafossephilippine
11 November 2024
Reading time : 5 minutes

Spotify for Digital Marketing

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seowrachelyingshuen
20 March 2024
Reading time : 3 minutes

How to use social media platforms for free to unleash your sales?

How to use social media platforms for free to unleash your sales? Nowadays the world is becoming more connected and social media is gaining more…

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reynagavallevaleria
12 November 2021
Reading time : 3 minutes

The dark side of social media: Unrealistic beauty standards

Nowadays, social media is often the home of many influencers. At first, it seems like a good opportunity because social media does reach a large…

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beaulieueliciane
12 November 2021
Reading time : 2 minutes

How to Make a Reel on Instagram for Your Business

How to Make a Reel on Instagram for Your Business In Instagram Reels, it is possible to make short, catchy videos to snippets of music.…

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vanrossumjustin
11 November 2021
Reading time : 3 minutes

How to Grow Your Business On Instagram

Why Grow Your Business on Instagram ? Given its exceptionally high number of users, Instagram has become a huge gold mine for companies to find…

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zaretskyedward
11 November 2021
Reading time : 3 minutes

How to get more followers on TikTok

How to get more followers on TikTok? With more than a billion users in September 2021, TikTok has become within 5 years, one of the…

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sergentthomas
11 November 2021
Reading time : 2 minutes

How digital marketing helps to grow your business?

What is digital marketing?In digital marketing, we emphasized the connection between potential consumers by using internet, email, social media. Also, digital marketing helps you to…

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chanyuenpik
11 November 2021
Reading time : 3 minutes

The Importance of Using Multiple Social Media Platforms for Business

Since the rise of Internet, using social media platforms for business via Facebook, YouTube, Instagram and, more recently, Tik Tok has gain popularity by reaching…

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rileynathan
11 November 2021
Reading time : 2 minutes

Tiktok viewer and earned media

Tiktok crossed the 1 billion user mark in September this year. With the intensive growth of the platform, the number of people being a tiktok…

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wernerangelica
10 November 2021
Reading time : 2 minutes

Instagram creator account: how to manage it as an artist.

It is no longer a secret that Instagram is one of the best social networks that is an integral part of our lives in 2021.…

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Louis Judith
10 November 2021
Reading time : 2 minutes

How to Add Links to Instagram Stories

Having links on your Instagram story can be very effective. It engages viewers and directs them to content on other sites or platforms you would…

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cheemakheeva
9 November 2021
Reading time : 2 minutes

How sports teams use social media?

How sports teams use social media? In a world where we are increasingly connected and where social media have become a staple part of our…

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brahinmaxence
7 November 2021
Reading time : 23 minutes

The drawbacks of social media in corporate marketing and how be addressed

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zhangmanyi
6 November 2021
Reading time : 2 minutes

Reddit content marketing, how does it work?

Reddit content marketing can often times seem like a daunting task, but it doesn’t have to be. The “front page of the Internet” can be…

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cesaratto
25 April 2021
Reading time : 4 minutes

How to Use Influencer Marketing on Instagram

Today, if you have a business and want to promote something, I don’t think I have to explain how powerful Instagram is as a medium…

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siad
22 March 2021
Reading time : 5 minutes

Ways Brands Should Be Dealing with Negative Comments on Social Media

Despite all efforts to keep a flawless presence online, brands will inevitably have to be dealing with negative comments on their social media. Considering that…

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Cédric Barrette
22 March 2021
Reading time : 2 minutes

How to Improve Your LinkedIn Profile Visibility?

If you don’t attract the expected target audience you’re looking for, while reaching too few people on your Linked profile, that means you need to…

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ouimet
20 March 2021
Reading time : 3 minutes

How to Promote Your Small Business on TikTok?

Why TikTok? By now, we have all heard of TikTok. In 2019 , the app counted 800 million users and it continues to grow. It’s…

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Laetitia Boutin
20 March 2021
Reading time : 2 minutes

How to be tiktok famous?

Tiktok, your chance to become famous. In 2020, during the pandemic, Tiktok popularity inscreases a lot. The app proposes a diversified and unlimited content. The…

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ouchene
20 March 2021

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