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Discover the articles Marketing Strategy

A strategy is not a collection of trendy tactics. Adding TikTok, artificial intelligence or influencers to a marketing plan does not accomplish much if no one knows what the organization is actually trying to achieve. This category takes a step back from the tools and looks at positioning, channel selection, personalization, branding and decision-making. The goal is to understand why some ideas fit together.
Reading time : 3 minutes

The Impacts of Influencer Marketing on the Digital Advertising

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boustihacyprien
14 March 2024
Reading time : 2 minutes

TikTok challenges: converting trends into brand engagement

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amandawall
21 November 2023
Reading time : 3 minutes

Exploring the utility of CRM in enhancing Digital Marketing Strategies

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salazarcogolloalvarojose
22 March 2024
image of TikTok advertising
Reading time : 2 minutes

TikTok Advertising: Explore Opportunities of Advertising on the Hottest social media.

introduction The TikTok platform is a social media platform that allows users to create and share short videos with a global audience. In 2016, a…

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linyuehan
24 March 2023
Reading time : 7 minutes

Spotify Wrapped: Spotify’s successful marketing strategy

Even though competitors have surfaced since Spotify’s creation, such as Amazon or Apple, the platform continues to rule the market. The key to Spotify’s success?…

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christophelfaustine
14 November 2022
New Netflix subscription with ads starting at $5.99 per month
Reading time : 4 minutes

Ads on Netflix ? Everything you need to know

That’s it, there are ads on Netflix! We’ve been hearing this rumor for several months now and it’s now official. A new Netflix subscription is…

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hamdanshiraz
14 November 2022
Reading time : 6 minutes

How Company Change their Digital Marketing Strategy During Covid-19

Covid-19 has created a bundle of disasters on several aspects, ranging from Environment, Business, Society and Government. It forced the whole world to change rapidly…

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chanwaiyin
14 November 2022
Reading time : 2 minutes

Why companies turn to digital marketing to survive Covid-19

Why companies turn to digital marketing to survive Covid-19 The article discusses about how companies have had to start looking at and relying on their…

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julia martinez basora
22 March 2022
Reading time : 2 minutes

Fashion Collaborating with Gaming Brands

Fashion Collaborating with Gaming Brands New digital marketing Previously unrelated brands have become more and more interested in joining the ever-growing hype of gaming. Multiple…

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nijdamsten
11 November 2021
Reading time : 2 minutes

How digital marketing helps to grow your business?

What is digital marketing?In digital marketing, we emphasized the connection between potential consumers by using internet, email, social media. Also, digital marketing helps you to…

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chanyuenpik
11 November 2021
Reading time : 3 minutes

Digital Marketing in Fashion Industry

Digital has deeply changed the way we use to do Business in lot of different ways. Among the most substantial changes there is, without a…

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paci
20 March 2021
Reading time : 4 minutes

Why your marketing should take advantage of COVID-19

Why your marketing should take advantage of COVID-19! The COVID-19 pandemic created a significant turning-point for many businesses, which forced them to reinvent their marketing…

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drouhin
20 March 2021
Reading time : 4 minutes

Digital Marketing and Business Growth: Does It Work With Startups?

When building a startup, the planning of a marketing strategy that will lead to growth and success can be hard. The building of poor marketing…

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gregoire
20 March 2021
Reading time : 3 minutes

Foolproof Digital Marketing Strategy: Advertising Tips

In today’s world, digital marketing is widely used. It is therefore necessary to stand out from its competitors. For this, it is necessary to build…

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gillian
20 March 2021
Reading time : 5 minutes

Digital Niche Marketing:Definition and How to Make Money out of your Hobby

This article will take a look at digital niche marketing, how to get a good marketing base for your site targeting a niche. But first…

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thivierge
20 March 2021
Reading time : 2 minutes

Why is having a digital marketing strategy so important for an NGO?

Digital Marketing is an essential tool for NGOs, foundations and companies with social impact. Despite the initial distrust of many nonprofit leaders in developing digital…

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martinez
15 March 2021

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