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Social Media Marketing for Music: How to get more streams and grow your fanbase in 2025
Read the articleAuthentic Marketing and the Paradox of Being Real
Read the articleThe Playbook of a Showgirl: Taylor Swift’s Digital Marketing Strategy
Read the articleWhat happen if the line between AI and human disappear… ?
If you are a hermit that lives in the deep forest of Greenland inside a cave, you may not have seen this video; otherwise, if…

Artificial intelligence and the future of work: Is AI actually replacing human’s jobs?
Over the last few years, artificial intelligence and jobs have emerged as one of the most discussed topics in the digital world. From automated customer…
How Arsenal Uses Digital Marketing to Build a Global Fanbase.
In the hyper connected global sport of football, Arsenal’s digital marketing has become a great blueprint to follow in the building of a global fanbase…
Digital Marketing Strategy inside Zara : How Fast Fashion Wins Online
Discover how Zara’s digital marketing strategy, e-commerce platform, and data-driven fashion insights keep it leading the fast fashion industry online.
SEO on Newsletters: How to Optimize Yours
While traditional media channels such as TV, radio or newspapers are suffering a decline on number of impressions due to their low adaptation to the…

The inevitables of social media marketing strategies in 2024
Social Media marketing has become one of the most evolving and rapidly growing sectors in 2024; Exploring key social media marketing strategies to boost engagement,…

Why Influencer Marketing Strategies Are Essential for Brand Engagement
In the past year, influencer marketing strategies have become essential within digital marketing, driving both brand engagement and customer loyalty. According to Creator Economy Statistics…

AI Chatbots in Digital Marketing: A Double-Edged Sword
AI-powered chatbots have taken the digital marketing industry by storm. They provide quick responses, collect data, and enhance the customer’s overall experience. However, while they…

Personalization Revolution: How is AI Shaping the Future of Digital Marketing
Nowadays, AI is the buzzword in industries, this goes the same for marketing. In the era of big data where consumers are flooded with information,…