Thanks to the sponsorship of the National Bank which allows us to offer the HEC Montreal Digital Marketing Simulator to our BAA students for free!

Logo digital HECEN

Make The Most Of UGC In Your Marketing Strategy

User-generated content, or UGC, can be a high-impact tool for content marketing. It allows you to maximize the creativity and authenticity of your audience. So let’s take a look at how to make the most of UGC in your marketing strategy. The Power of UGC in Digital Marketing UGC, or User-Generated Content, refers to content […]