Thanks to the sponsorship of the National Bank which allows us to offer the HEC Montreal Digital Marketing Simulator to our BAA students for free!

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Cookieless Future: What It Means For Advertisers

What is the ‘cookieless’ future? The cookieless future is a shift in digital landscape where marketers now have to rely less on third-party cookies due to Google’s planned elimination of third-party cookies in its Chrome browser. Third-party cookies are bits of information that collect web-user data which are placed on a website by someone other […]