Thanks to the sponsorship of the National Bank which allows us to offer the HEC Montreal Digital Marketing Simulator to our BAA students for free!

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How to persuade online customers to buy your product ?

How to persuade online customers to buy your product ? A lot of online sellers are putting enormous efforts into analyzing what their potential customers like. They are analyzing customers to propose them something that will match with their tastes. A classic example is Amazon. Amazon suggests their customers new products based on their previous […]