“From Beats to Business: How TikTok’s Music Culture is Evolving the Face of Digital Marketing”
As of 2023, TikTok has official reached over 1 billion monthly active users. It is the platform that has innovated the way we consume and create. One of the most significant components of TikTok’s success is the role of music in its content. The app was able to offer artists a new way to promote […]