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Chatbot marketing is gaining popularity, especially after Facebook opened the ability for businesses to integrate bots with its messenger feature. A chatbot is a computer program…

The Pirate Funnel is a framework designed to help businesses identify in which stage, or stages of the funnel the company is losing its customers.…

That’s it, there are ads on Netflix! We’ve been hearing this rumor for several months now and it’s now official. A new Netflix subscription is…

The internet is basically an intricated web of pages interlinked together. How does a search engine establish one page’s relevance over another’s? One of the…

Covid-19 has created a bundle of disasters on several aspects, ranging from Environment, Business, Society and Government. It forced the whole world to change rapidly…

written by Florine Paula Novembre 13, 2022 In order to connect with their audience and increase their leads, brands need to build solid Digital Marketing…

Influencer Marketing? Millions of people are active on social networks daily. As a result, more and more new communication strategies such as influencer marketing are…

It’s well-known that videos have been a major trend in marketing for the past few years, as the consumption of mobile content increases, the popularity…

Every four years, the most important international football tournament creates global excitement and unites people all around the world to cheer on their nation in…

Introduction to chatbots Chatbots have been with us for decades, but not until recently have we begun to exploit their true potential. Chatbots provide customers…

Table of contents : What is a CMS ? CMS stands for Content Managing System. Simply put, a CMS is used to organize and shape…

Almost all businesses and users have established themselves on social media in this digital age. Many have an Instagram page for posting brand photos or…

Wondering why am I losing followers on Instagram? In the last decade, the world has completely evolved, changing the way people live their everyday lives.…

Influencer Marketing: Micro vs Macro The influencer marketing has an enormous potential in the social media age. It consists in impulse your brand through the…

The rise of social media has helped businesses with their marketing tactics in numerous ways, especially with user engagement. Thus, as a digital marketer, it…

TikTok for business is developing fast and you don’t want to miss the opportunity to reach a new audience on it. In fact, it represents…

The pandemic has deeply changed how customers interact. B2B Content marketing is used by today’s businesses to expand their audience reach. Above all, it is…

Have you ever thought that both apps could be besties instead? With the arrival of new content created by the new generations, a feeling of…