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The Rise of Nano-Influencers: A Game-Changer in Marketing
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Spotify Wrapped: Spotify’s successful marketing strategy
Even though competitors have surfaced since Spotify’s creation, such as Amazon or Apple, the platform continues to rule the market. The key to Spotify’s success?…
TikTok – Everything you need to know for creating content
Undoubtedly, the TikTok platform is popular having one billion users globally. This demonstrates how popular the platform is. Besides the growing user base, there are…
Crypto Fan Tokens, the impact on fan engagement.
Nowadays cryptocurrencies are one of the hottest topics on the internet, you cannot go anywhere without hearing people about bitcoin or similar coins. Although some…
TikTok for Business
Why TikTok Social media platforms are only becoming more and more important for new and established businesses to improve sales and generate stronger customer relationships.…
Meta is laying off 11,000 employees: Is the future of social media at risk?
Meta, the parent company of social media apps like Facebook, Instagram, and Whatsapp is laying off 11,000 people, about 13% of its global workforce, as…
How does the TikTok algorithm work?
The algorithm on an app is a system that decides what appears on your so-called “for-you page”, meaning the app’s home page. Every user has…
How a Chatbot is Beneficial in Marketing
Chatbot marketing is gaining popularity, especially after Facebook opened the ability for businesses to integrate bots with its messenger feature. A chatbot is a computer program…
This is what you need to know about the AAARRR Pirate Funnel
The Pirate Funnel is a framework designed to help businesses identify in which stage, or stages of the funnel the company is losing its customers.…
Ads on Netflix ? Everything you need to know
That’s it, there are ads on Netflix! We’ve been hearing this rumor for several months now and it’s now official. A new Netflix subscription is…
Link Building: the Crux of SEO
The internet is basically an intricated web of pages interlinked together. How does a search engine establish one page’s relevance over another’s? One of the…
Successfull advertising on social media
This post is here to help you advertising your brand or product most successfully on social media in Québec. Most used social platforms in Québec…
How to make good use of influencer marketing？
In the digital age nowadays, celebrities with specialized audiences may frequently add business values to the brand they corporates with. They have devoted and engaged…
Here Are Important Points of Search Engine Advertisement in Japan
If you are considering selling your products, and thinking about using search engine advertisement in Japan, there are some points that you have to be…
Instagram marketing: 3 tips for mastering it!
As Instagram has two billion active users in 2021 and is on its way to reaching 2.5 billion by 2023, the social media platform offers…
How Company Change their Digital Marketing Strategy During Covid-19
Covid-19 has created a bundle of disasters on several aspects, ranging from Environment, Business, Society and Government. It forced the whole world to change rapidly…
How has the IOS 14 impacted Social Ads?
written by Florine Paula Novembre 13, 2022 In order to connect with their audience and increase their leads, brands need to build solid Digital Marketing…
TikTok: how does the algorithm lead to misinformation and danger?
Introduction Misinformation is a widespread phenomenon in our society. Its purpose is to broadcast dubious information in order to influence public opinion and hide the…
Influencer marketing: Skyrock your food business
Influencer Marketing? Millions of people are active on social networks daily. As a result, more and more new communication strategies such as influencer marketing are…