Discover Digital @ HEC Montréal articles

The most popular

Reading time : 2 minutes

Snapchat’s Discover Section: How to make money

Read the article
thermidorjonathan
31 March 2023
Reading time : 4 minutes

Ads on Netflix ? Everything you need to know

Read the article
hamdanshiraz
14 November 2022
Reading time : 2 minutes

3 ways to use ChatGPT for SEO

Read the article
tapiaestebanpaulaalejandra
30 March 2023
Reading time : 3 minutes

The downsides of using influencer marketing in the fashion industry

Influencer marketing The huge number of different fashion brands, makes it hard for companies to reach the customers. Using influencer marketing in the fashion industry…

Read the article
Isabella Tigerstedt Andresen
18 March 2022
Reading time : 2 minutes

What is influencer marketing?

What is influencer marketing? Influencer marketing has in recent years become increasingly popular and is nowadays, for some companies, the most important form of marketing.…

Read the article
Elin Lindblom
17 March 2022
Reading time : 2 minutes

How to promote an event using Instagram

How to promote an event using Instagram? Promoting events can seem complicated but with the right tool, you can get super good results. One of…

Read the article
GABRIEL TAILLON
17 March 2022
Reading time : 2 minutes

Search engine optimization (SEO) : Why companies should use Semrush

In 2022, people have access to a ton of information on the Internet in a matter of seconds. The irony is that so much data…

Read the article
Genevieve Habre
17 March 2022
Reading time : 4 minutes

How to Create an Engaging Facebook Business Page

WHY CREATE A FACEBOOK PAGE FOR MY BRAND? Facebook is home to nearly 2 billion active users every month and is by far the most…

Read the article
Philip Alexandre Rheault
17 March 2022
Reading time : 3 minutes

The rise of NFT through social media

In this post, I will explain how NFT rose through social media, and how they are closely related.  Indeed, it is said that NFTs, but…

Read the article
davidcruzeline
17 March 2022
Reading time : 6 minutes

How to Make Money in The Metaverse

If you are reading this, you have probably already heard of this “metaverse”. You might already have a solid idea of what it is, and…

Read the article
Elie Bochi
16 March 2022
Reading time : 2 minutes

Omnichannel management to optimize the customer experience throughout the customer journey

  Importance of effective Omnichannel management As of today customers interact with companies through a lot of different touchpoints. This has made the customer experience much…

Read the article
cardelljohan
15 March 2022
Reading time : 4 minutes

How to become an internet marketer in three easy steps.

How to become an internet marketer in three easy steps. Ever dreamt about working from home while still earning loads of money? In that case,…

Read the article
hogbergmagnus
15 March 2022

Subscribe to our newsletter

Stay on top of digital trends by receiving the best articles published on the blog