Découvrez les articles de Digital @ HEC Montréal

https://youtu.be/VbL8KuZVYFQSi tu te promènes le moindrement sur le Web, – et je sais très pertinemment que c’est ton cas -, tu pourras apercevoir un onglet…

Qu’est-ce que le UX/UI ? Le UX/UI réfère à l’étude et à la compréhension des attentes et des besoins des consommateurs. Il est devenu primordial…

Il existe mille et une façons de faire la promotion événementielle, mais comment le faire de façon efficace ? Autant pour un événement d’envergure qu’un petit…

Your team is wondering how to boost your sales in the next quarter. You want to increase your social media presence by posting short videos…

The Birth of the Metaverse New technologies are discovered and developed daily in the world we live in today. One of them, which has caused…

Marketing opportunities emerge as AI technologies continue to grow and craft our social media algorithms. These changes in terms of content consumed by users might…

With more than 8.5 billion searches a day in 2022, Google is definitely one of the most popular search engines in the world. This also…

Thanks to the popular social platform TikTok, there is a now new form of digital marketing for authors. “BookTok” phenomena is a subculture of the…

Why TikTok Social media platforms are only becoming more and more important for new and established businesses to improve sales and generate stronger customer relationships.…