Discover Digital @ HEC Montréal articles

The most popular

Reading time : 6 minutes

HOW TO IMPROVE YOUR INSTAGRAM ENGAGEMENT: 7 EASY HACKS

Read the article
Salma Abdelgalil
22 March 2022
Reading time : 2 minutes

Why you should have a mobile-friendly website

Read the article
feliciano
20 March 2021
Reading time : 23 minutes

The drawbacks of social media in corporate marketing and how be addressed

Read the article
zhangmanyi
6 November 2021
Reading time : 2 minutes

Why Are Mobile Ads So Bad?

In the mobile world, there are a lot of different types of ads that come in all sizes and shapes. Some of these ads are…

Read the article
melhem
14 March 2021
Reading time : 3 minutes

Why Small Businesses Need Social Media

Why Small Businesses Need Social Media Growing a small business can be extremely stressful and can even be soul crushing to  see other small business…

Read the article
ximena
14 March 2021
Reading time : 20 minutes

SEO vs PPC : Which is best for you?

[fusion_builder_container hundred_percent=”no” equal_height_columns=”no” menu_anchor=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” parallax_speed=”0.3″ video_mp4=”” video_webm=”” video_ogv=”” video_url=”” video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” overlay_color=”” video_preview_image=”” border_color=””…

Read the article
monette
14 March 2021
Reading time : 2 minutes

Why email marketing is still important?

Is this question about email marketing still make sense? Why email marketing is still important? Clearly, the list of questions about email marketing can go…

Read the article
sakr
11 March 2021
Reading time : 3 minutes

In-game advertising in video games

The Different Types of In-game Advertising in Video Games Static In-game ads: Death Stranding With the ever-growing games that are made in 2021, it is…

Read the article
William Donovan
11 March 2021
Reading time : 2 minutes

How HX can help your business during Covid

Customer engagement in 2020 was more difficult than ever before. People might hear about your brand but, due to corona, they cannot just pop by…

Read the article
Clara Nürnberg
9 March 2021
Reading time : 4 minutes

How to Stand Out From Your Competitors Online

How can you differentiate your company for its competitors in an era where people shop online? We can agree that the presence of a company…

Read the article
jodoin
9 March 2021
Reading time : 2 minutes

How to Do Programmatic Advertising ?

What Is Programmatic Advertising ? Programmatic advertising is the use of a software to buy digital adverts. It facilitates the traditional way of buying ads…

Read the article
philippe
9 March 2021
Reading time : 2 minutes

How to optimize your YouTube videos for SEO

  YouTube SEO is becoming rapidly important and especially crucial when it comes to compete with the million content creators that are out there. Someone…

Read the article
bilan
24 February 2021

Subscribe to our newsletter

Stay on top of digital trends by receiving the best articles published on the blog