Discover Digital @ HEC Montréal articles

The most popular

Reading time : 6 minutes

The Role of Augmented Reality (AR) in Digital Marketing: Transforming Consumer Experiences

Read the article
leejianyangnicholas
10 November 2024
Reading time : 6 minutes

Short Attention Span in a Swipeable World: Byte-Sized Joys of Life

Read the article
taychoreeceleste
20 March 2024
Reading time : 3 minutes

The impact of Tiktok in Digital Marketing

Read the article
borgstrommillelunde
3 November 2024
Website in mobile device
Reading time : 3 minutes

Why and how to optimize website for mobile devices?

In today’s digital world, having a mobile-optimized website is no longer a luxury, but a necessity. With the majority of internet users accessing the web…

Read the article
yeungwankei
29 March 2023
Reading time : 3 minutes

The importance of SEO services for your website

Search engine optimization (SEO) is a key element of any successful digital marketing strategy. SEO services can help improve the visibility and ranking of your…

Read the article
scapolanlenny
29 March 2023
Digital strategies theme image that highlight the importance of digital marketing for restaurants to improve success
Reading time : 2 minutes

How Digital Marketing Boosts Your Restaurant’s Success

The Three Key Benefits of Digital Marketing for Restaurants Running a successful restaurant business in a highly competitive industry requires a strong marketing strategy to…

Read the article
ferraiuolorozamarie
28 March 2023
Artificial intelligence AI research of robot and cyborg development for future of people living. Digital data mining and machine learning technology design for computer brain communication.
Reading time : 3 minutes

The Use Artificial Intelligence in Digital Marketing

Artificial Intelligence is everything anyone in the information space seems to be talking about, thanks to tools such as Chat GPT. AI continues to change…

Read the article
meersondavid
28 March 2023
Instragram hastags image
Reading time : 2 minutes

How to use Instagram to select relevant keywords?

One of the most used social networks is Instagram, which can help businesses connect with their target market. This platform allows businesses to promote their…

Read the article
skorpiljiri
28 March 2023
Discord Advertising
Reading time : 2 minutes

Discord Advertising

Why use Discord in your marketing campaigns?

Read the article
braguiermaxime
28 March 2023
Reading time : 4 minutes

How to use TikTok SEO to promote your music in 2023 ?

Why is TikTok SEO so important for your music? Music artists must be aware that nowadays, one of the most effective tools in the music…

Read the article
jeanclaudecharlesedgar
28 March 2023
Les hashtags sur Instagram augmentent le nombre d'abonnées
Reading time : 3 minutes

Views on Instagram Publications : How to boost them

With over one billion monthly active users, Instagram has become an essential plateform for businesses and individuals to promote their products, services, and content. However,…

Read the article
sussatesther
27 March 2023
Reading time : 2 minutes

ChatGPT: How can you improve your company’s digital marketing?

ChatGPT is one of the world’s largest and most advanced AI language models. Launched in November 2022, ChatGPT has been used by many companies including…

Read the article
mathieualex
27 March 2023

Subscribe to our newsletter

Stay on top of digital trends by receiving the best articles published on the blog