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The Role of Augmented Reality (AR) in Digital Marketing: Transforming Consumer Experiences

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leejianyangnicholas
10 November 2024
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Effectiveness of hashtags: why brands use hashtags on social media

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Martina Saffratti
11 March 2022
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How to Add Links to Instagram Stories

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cheemakheeva
9 November 2021
Artificial intelligence AI research of robot and cyborg development for future of people living. Digital data mining and machine learning technology design for computer brain communication.
Reading time : 3 minutes

The Use Artificial Intelligence in Digital Marketing

Artificial Intelligence is everything anyone in the information space seems to be talking about, thanks to tools such as Chat GPT. AI continues to change…

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meersondavid
28 March 2023
Instragram hastags image
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How to use Instagram to select relevant keywords?

One of the most used social networks is Instagram, which can help businesses connect with their target market. This platform allows businesses to promote their…

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skorpiljiri
28 March 2023
Discord Advertising
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Discord Advertising

Why use Discord in your marketing campaigns?

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braguiermaxime
28 March 2023
Reading time : 4 minutes

How to use TikTok SEO to promote your music in 2023 ?

Why is TikTok SEO so important for your music? Music artists must be aware that nowadays, one of the most effective tools in the music…

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jeanclaudecharlesedgar
28 March 2023
Les hashtags sur Instagram augmentent le nombre d'abonnées
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Views on Instagram Publications : How to boost them

With over one billion monthly active users, Instagram has become an essential plateform for businesses and individuals to promote their products, services, and content. However,…

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sussatesther
27 March 2023
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ChatGPT: How can you improve your company’s digital marketing?

ChatGPT is one of the world’s largest and most advanced AI language models. Launched in November 2022, ChatGPT has been used by many companies including…

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mathieualex
27 March 2023
Reading time : 2 minutes

SEO and Content Marketing : The Perfect Digital Marketing Duo

When it comes to digital marketing, we find two strategies that often go hand-in-hand : search engine optimization (SEO) and content marketing. These two tactics…

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puissesseaunienke
26 March 2023
AI creating images of interpretations of itself
AI Painting a Picture of what it thinks a robot is
Reading time : 4 minutes

Future of Digital Marketing Jobs with AI

Introduction The future of digital marketing jobs seems bleak with AI (Artificial Intelligence). Digital marketing is an industry rapidly evolving with the advent of new…

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kangjoeljunen
24 March 2023
image of TikTok advertising
Reading time : 2 minutes

TikTok Advertising: Explore Opportunities of Advertising on the Hottest social media.

introduction The TikTok platform is a social media platform that allows users to create and share short videos with a global audience. In 2016, a…

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linyuehan
24 March 2023

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