Discover Digital @ HEC Montréal articles
The most popular
TikTok for business: Should you dance or not?
Read the articleHow to get more followers on TikTok
Read the articleHow to Create an Engaging Facebook Business Page
WHY CREATE A FACEBOOK PAGE FOR MY BRAND? Facebook is home to nearly 2 billion active users every month and is by far the most…
The rise of NFT through social media
In this post, I will explain how NFT rose through social media, and how they are closely related. Indeed, it is said that NFTs, but…
How to Make Money in The Metaverse
If you are reading this, you have probably already heard of this “metaverse”. You might already have a solid idea of what it is, and…
Omnichannel management to optimize the customer experience throughout the customer journey
Importance of effective Omnichannel management As of today customers interact with companies through a lot of different touchpoints. This has made the customer experience much…
How to become an internet marketer in three easy steps.
How to become an internet marketer in three easy steps. Ever dreamt about working from home while still earning loads of money? In that case,…
SEO Basics: 3 Key Components
SEO is a word you might have come across several times before, but what does it mean? Particularly, Search Engine Optimization, also known as SEO,…
Effectiveness of hashtags: why brands use hashtags on social media
The effectiveness of hashtags lies in the good use of them as one of the most important elements in our digital marketing strategy. The proper use…
Why is Alt text important?
I assume that you know what is an “alt text”, but just in case you don’t know, let us clear this first: alt text is…
HOW TO ACTIVATE SEMRUSH PROMO CODE
You have been given a promo code for a free trial for semrush. Maybe your digital marketing professor gave it to you, or maybe you…