Discover Digital @ HEC Montréal articles
The most popular
HOW TO ACTIVATE SEMRUSH PROMO CODE
Read the articleHOW TO IMPROVE YOUR INSTAGRAM ENGAGEMENT: 7 EASY HACKS
Read the article
ChatGPT: How can you improve your company’s digital marketing?
ChatGPT is one of the world’s largest and most advanced AI language models. Launched in November 2022, ChatGPT has been used by many companies including…
SEO and Content Marketing : The Perfect Digital Marketing Duo
When it comes to digital marketing, we find two strategies that often go hand-in-hand : search engine optimization (SEO) and content marketing. These two tactics…
Future of Digital Marketing Jobs with AI
Introduction The future of digital marketing jobs seems bleak with AI (Artificial Intelligence). Digital marketing is an industry rapidly evolving with the advent of new…
TikTok Advertising: Explore Opportunities of Advertising on the Hottest social media.
introduction The TikTok platform is a social media platform that allows users to create and share short videos with a global audience. In 2016, a…
Beauty Brands: How to make your makeup products go viral on TikTok
Who hasn’t buy a beauty product yet just because it was a TikTok viral makeup product? TikTok has become the most influenceable social media and…
How to create an excellent digital marketing campaign
In today’s digital age, having a strong online presence is essential for businesses of all sizes. In this situation, digital marketing is a way to…
Introduction To Social Selling
Social selling has become fundamental element for businesses to generate revenue and increase consumer loyalty. Technology has significantly advanced allowing us to communicate easily and…
Which is the most effective social media platform to advertise?
Advertisement Today As the advertisement is increasing in social media, it is important to take account of the types of the social media. For example,…
Utilizing the power of keywords on the Internet to your advantage
In our society, it has become easier to build a business from scratch with the help of the Internet.