Discover Digital @ HEC Montréal articles
Discover the articles Marketing Strategy
Brand Image in the Digital Age: When Marketing Goes Viral for Better or Worse
Read the articleDigital Marketing for Gen Z: What Works and What Doesn’t
Read the article3 ways Digital Marketing can help the Fashion Industry
Read the articleHow digital marketing helps to grow your business?
What is digital marketing?In digital marketing, we emphasized the connection between potential consumers by using internet, email, social media. Also, digital marketing helps you to…
Digital Marketing in Fashion Industry
Digital has deeply changed the way we use to do Business in lot of different ways. Among the most substantial changes there is, without a…
Why your marketing should take advantage of COVID-19
Why your marketing should take advantage of COVID-19! The COVID-19 pandemic created a significant turning-point for many businesses, which forced them to reinvent their marketing…
Digital Marketing and Business Growth: Does It Work With Startups?
When building a startup, the planning of a marketing strategy that will lead to growth and success can be hard. The building of poor marketing…
Foolproof Digital Marketing Strategy: Advertising Tips
In today’s world, digital marketing is widely used. It is therefore necessary to stand out from its competitors. For this, it is necessary to build…
Digital Niche Marketing:Definition and How to Make Money out of your Hobby
This article will take a look at digital niche marketing, how to get a good marketing base for your site targeting a niche. But first…
Why is having a digital marketing strategy so important for an NGO?
Digital Marketing is an essential tool for NGOs, foundations and companies with social impact. Despite the initial distrust of many nonprofit leaders in developing digital…