Discover Digital @ HEC Montréal articles
Discover the articles digital marketing
Artificial intelligence and the future of work: Is AI actually replacing human’s jobs?
Read the articleAthletes on Social Media: Building Brands and Breaking Barriers
Read the articleThe Importance of Accessibility in Web Design
Read the article
Ads on Netflix ? Everything you need to know
That’s it, there are ads on Netflix! We’ve been hearing this rumor for several months now and it’s now official. A new Netflix subscription is…
Link Building: the Crux of SEO
The internet is basically an intricated web of pages interlinked together. How does a search engine establish one page’s relevance over another’s? One of the…
How Company Change their Digital Marketing Strategy During Covid-19
Covid-19 has created a bundle of disasters on several aspects, ranging from Environment, Business, Society and Government. It forced the whole world to change rapidly…
How has the IOS 14 impacted Social Ads?
written by Florine Paula Novembre 13, 2022 In order to connect with their audience and increase their leads, brands need to build solid Digital Marketing…
Influencer marketing: Skyrock your food business
Influencer Marketing? Millions of people are active on social networks daily. As a result, more and more new communication strategies such as influencer marketing are…
Video marketing: How to boost your business success?
It’s well-known that videos have been a major trend in marketing for the past few years, as the consumption of mobile content increases, the popularity…
FIFA World Cup 2022
Every four years, the most important international football tournament creates global excitement and unites people all around the world to cheer on their nation in…
CHATBOTS true potential, and how facebook plays a big role in it
Introduction to chatbots Chatbots have been with us for decades, but not until recently have we begun to exploit their true potential. Chatbots provide customers…
Should I choose WordPress for my blog ?
Table of contents : What is a CMS ? CMS stands for Content Managing System. Simply put, a CMS is used to organize and shape…