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How digital marketing impact consumer behaviors?
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Advertising with AI: Transforming Marketing
smartphone illustrating the new Advertising with AI

Digital Marketing in Supermarkets: How It Transforms the Shopping Experience 🛒
These days, you want shopping that feels simple, personal, and fast. According to a survey published by Canadian Grocer in February 2024, “53% of Canadians…
SEO on Newsletters: How to Optimize Yours
While traditional media channels such as TV, radio or newspapers are suffering a decline on number of impressions due to their low adaptation to the…

The Rise of Influencer Marketing: Why Authenticity Matters
In today’s digital world, influencer marketing has transformed the way companies and brands promote and share their products and services to the world. While mainstream…
Ultimate Guide: Digital marketing For Beginners
Here is our ultimate guide on digital marketing for Beginners. What is digital marketing? We understand that things can feel overwhelming initially, to help you…

AI and S.E.O. marketing, the future of search engines.
During the last few years we have seen the evolution of a new form of researching through the web. The A.I. (Artificial Intelligence) revolution has…

The Future of Digital Marketing: How Live Video Chat Sales Build Trust in the AI Era
The AI-Driven Marketing Revolution Artificial intelligence (AI) has been a key player in digital marketing for years. In 2015, Google first introduced RankBrain, which used…

Athletes on Social Media: Building Brands and Breaking Barriers
Nowadays, athletes are influential brands in the digital era in addition to being sports idols. Social media sites like X, Instagram, and TikTok allow athletes…

The Importance of Accessibility in Web Design
Accessibility, the often-neglected middle child of digital media, is a lot more important for websites, apps, etc. than it might appear at first glance. Of…