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The dark side of social media: Unrealistic beauty standards

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beaulieueliciane
12 November 2021
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Coca-Cola’s adaptation to the digital age thanks to digital marketing

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morgenvalentine
29 March 2023
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TikTok: how does the algorithm lead to misinformation and danger?

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quadfliegcarla
14 November 2022
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How Making Your Marketing Accessible Can Become a competitive advantage?

Digital marketing has the power to reach millions of people, but what about the 1.3 billion individuals living with disabilities? Inclusivity is taking on an…

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ratzmannvalentine
6 November 2024
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Social Proof in Marketing: Strategies to Build Trust and Influence Consumer Decisions

When we are young, the first thing we learn is to trust our parents. Indeed, from birth, humans constantly seek an environment of trust and…

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ferrarolaurence
6 November 2024
Robots sitting down ready to start working and a human leaving with his personal belongings in a box.
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Can AI Replace a Digital Marketing Manager? Spoiler Alert: Not Yet!

In today’s evolving world, there is a hot topic that has been talked about: can AI replace our jobs? As we’ve seen a huge increase…

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dumontaxelle
5 November 2024
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Social Media Marketing Trends and AI Integration

Social Media Marketing Trends and AI Integration As social media platforms evolve, the integration of AI in social media marketing is transforming strategies, enhancing customer…

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rolstadbrennaeline
4 November 2024
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Elementor #58235

The AI revolution i digital marketing The world of digital marketing is evolving rapidly. The integration of artificial intelligence (AI) is transforming and is no…

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bredthaueremmahansen
4 November 2024
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The Psychology Behind Digital Marketing: Understanding Consumer Behavior Online

Marketing is all about consumer behavior – that includes digital marketing too! Beyond the data and algorithms, it is all about understanding cognitive biases and…

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limyichensarah
4 November 2024
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The impact of Tiktok in Digital Marketing

TikTok has completely shaken up digital marketing, giving brands new ways to connect with people. With its short, catchy videos, TikTok helps brands grab attention…

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borgstrommillelunde
3 November 2024
Reading time : 6 minutes

Programmatic advertising: How it works and how we can use it without relying on GAFAM

What is programmatic advertising and how does it work? well, it’s a new way of buying and selling ads. Instead of trying to manually figure…

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djeghriabir
23 October 2024
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The Rise of Social Commerce: Transforming How We Shop Online

In recent years, there’s been a notable shift in how we shop online, thanks to the merging of social media with the convenience of e-commerce.…

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wualbertvincent
9 May 2024

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