Nous remercions la Banque Nationale pour sa commandite qui nous permet d'offrir gratuitement le simulateur de Marketing numérique de HEC MONTRÉAL à nos étudiants du BAA !

How CRM can help in digital marketing?

Customer relationship management (CRM) is a technology for an organization or company managing all your company’s relationships and interactions with customers and potential leads. A CRM can help organizations stay connected to their customer and increase profitability and customer satisfaction.