Is this question about email marketing still make sense?
Why email marketing is still important?
Clearly, the list of questions about email marketing can go on and on. In this article, I will share my persuasion on why email marketing is still important.
This strategy is still widely used for a variety of reasons. One could spend all day considering the advantages of this strategy.
Why email marketing is still important?
Firstly, let’s imagine that your company has a list of 25,000 emails. With the necessary tools, we can see that about 20,000 e-mails from this list are active customers. Obviously, your company can generate minimally $20 000. It is enough to show you why email marketing is still important. Thus, in 1 click you can submit a powerful transactional email with a list that would probably allow you to generate some revenue.
Secondly, this point is a KPI that all marketers want to measure.
Why email marketing is still important?
High conversion rate. As a marketer, creating a well-formulated and segmented email with a call to action can initiate customers to take action. If a customer has already purchased a product or even a service, they are more likely to be interested again. This is another reason why email marketing is still important.
Thirdly, this point is unavoidable. Why email marketing is still important?
I repeat…
Why email marketing is still important?
It’s an easy answer…
A marketer can use this powerful strategy to automate an email that can be sent to a specific group of an audience without having to always do it manually. (Work smarter, not Harder)
In fact, I can still go on and on with the benefits, but my goal with this simple and straightforward article is to make you understand why email marketing is still important.