{"id":65450,"date":"2025-03-21T08:45:32","date_gmt":"2025-03-21T12:45:32","guid":{"rendered":"https:\/\/digital.hec.ca\/?p=65450"},"modified":"2025-04-11T15:38:01","modified_gmt":"2025-04-11T19:38:01","slug":"the-future-of-ai-and-sns-marketing","status":"publish","type":"post","link":"https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/","title":{"rendered":"The Future of AI and SNS Marketing"},"content":{"rendered":"\r\n\r\n\r\n<p>Nowadays, SNS marketing is evolving rapidly by using AI. Such as advertising targeting, contents optimization, and customer engagement. Many companies are using AI to provide personalized informations to customers, enhance communication with consumers, and maximize advertising effectiveness.<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>\r\n<h3><strong>The Impact of AI on SNS Marketing<\/strong><\/h3>\r\n<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>Deliver personalized advertisements by AI<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p>AI can provide optimized advertisements to each costumers through analysis of user data. Many Social media have their own algorithm, such as Facebook and Instagram. They analyze their user&#8217;s interests and click data to provide the most attractive advertisements. This maximizes advertising effectiveness and allows companies to expect high conversion rates.<\/p>\r\n<ul>\r\n<li>AI Chatbots and automatic response<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n\r\n\r\n<p>Many company are also adopting AI chatbots to handle customer inquiries. For example, Facebook is using AI chatbots to \u00a0answer customers\u2019 questions automatically. Also, they help customers to make purchasing decisions, and enhance their interactions with brands.<\/p>\r\n\r\n\r\n\r\n<ul>\r\n<li>Content creation and optimization<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p>AI is also used to automatically generate and optimize contents to be posted on social media. For example, TikTok\u2019s AI recommendation system analyzes users\u2019 viewing patterns to provide personalized content.<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>\r\n<p>The Role of SEO in SNS Marketing<\/p>\r\n<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p>To maximize the effectiveness of digital marketing, we need an SEO strategy optimized for AI marketing and SNS advertising. Choosing the right keywords, including them in your URL and HTML title, and optimizing your meta description can greatly improve your visibility in search engines. Additionally, using alternative text (alt tags) for your images helps improve accessibility and search rankings.<\/p>\r\n<p>&nbsp;<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>\r\n<p><strong>The Future of AI and SNS Marketing<\/strong><\/p>\r\n<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p>As AI technology advances in the future, digital advertising and social media marketing will become more sophisticated. As deep learning and language processing technologies also advance, companies will be able to have more natural conversations with consumers and develop sophisticated marketing strategies.<\/p>\r\n\r\n\r\n\r\n<p>AI marketing is no longer an option but a necessity. Companies should actively adopt AI marketing tools, understand the constantly changing algorithms, and build more effective marketing strategies.<\/p>\r\n<p>&nbsp;<\/p>\r\n\r\n\r\n\r\n<figure id=\"attachment_65453\" aria-describedby=\"caption-attachment-65453\" style=\"width: 663px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-65453\" src=\"https:\/\/digital.hec.ca\/wp-content\/uploads\/2025\/03\/Mask-group-2-1.png\" alt=\"AI for SNS marketing and Digital marketing\" width=\"663\" height=\"464\" srcset=\"https:\/\/digital.hec.ca\/wp-content\/uploads\/2025\/03\/Mask-group-2-1.png 1000w, https:\/\/digital.hec.ca\/wp-content\/uploads\/2025\/03\/Mask-group-2-1-300x210.png 300w, https:\/\/digital.hec.ca\/wp-content\/uploads\/2025\/03\/Mask-group-2-1-768x538.png 768w\" sizes=\"auto, (max-width: 663px) 100vw, 663px\" \/><figcaption id=\"caption-attachment-65453\" class=\"wp-caption-text\">Using AI for SNS marketing and Digital marketing<\/figcaption><\/figure>\r\n<p>&nbsp;<\/p>\r\n<p>&nbsp;<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>Nowadays, SNS marketing is evolving rapidly by using AI. Such as advertising targeting, contents optimization, and customer engagement. Many companies are using AI to provide personalized informations to customers, enhance communication with consumers, and maximize advertising effectiveness. AI can provide optimized advertisements to each costumers through analysis of user data. Many Social media have their [&hellip;]<\/p>\n","protected":false},"author":1842,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[650,651,38,1054],"tags":[1413,642],"class_list":["post-65450","post","type-post","status-publish","format-standard","hentry","category-marketing-strategy","category-marketing-technology","category-social-media","category-sustainable-digital-marketing","tag-ai-2","tag-marketing-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Future of AI and SNS Marketing<\/title>\n<meta name=\"description\" content=\"Nowadays, SNS marketing is evolving rapidly by using AI. Such as advertising targeting, contents optimization, and customer engagement. Many companies are Learn how AI and SNS marketing work together to drive engagement and improve brand strategy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Future of AI and SNS Marketing\" \/>\n<meta property=\"og:description\" content=\"Nowadays, SNS marketing is evolving rapidly by using AI. Such as advertising targeting, contents optimization, and customer engagement. Many companies are Learn how AI and SNS marketing work together to drive engagement and improve brand strategy.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing num\u00e9rique | Digital Marketing | HEC Montr\u00e9al\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/fr-ca.facebook.com\/HECMontreal\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-21T12:45:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-11T19:38:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/digital.hec.ca\/wp-content\/uploads\/2025\/03\/Mask-group-2-1.png\" \/>\n<meta name=\"author\" content=\"leeyoonju\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"leeyoonju\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/blog\\\/the-future-of-ai-and-sns-marketing\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/blog\\\/the-future-of-ai-and-sns-marketing\\\/\"},\"author\":{\"name\":\"leeyoonju\",\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/#\\\/schema\\\/person\\\/4c83b548b9997529bba6619a8aeb76e8\"},\"headline\":\"The Future of AI and SNS Marketing\",\"datePublished\":\"2025-03-21T12:45:32+00:00\",\"dateModified\":\"2025-04-11T19:38:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/blog\\\/the-future-of-ai-and-sns-marketing\\\/\"},\"wordCount\":347,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/blog\\\/the-future-of-ai-and-sns-marketing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/digital.hec.ca\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Mask-group-2-1.png\",\"keywords\":[\"AI\",\"Marketing\"],\"articleSection\":[\"Marketing Strategy\",\"Marketing Technology\",\"Social Media\",\"Sustainable Digital Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/digital.hec.ca\\\/en\\\/blog\\\/the-future-of-ai-and-sns-marketing\\\/#respond\"]}]},{\"@type\":[\"WebPage\",\"SearchResultsPage\"],\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/blog\\\/the-future-of-ai-and-sns-marketing\\\/\",\"url\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/blog\\\/the-future-of-ai-and-sns-marketing\\\/\",\"name\":\"The Future of AI and SNS Marketing\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/blog\\\/the-future-of-ai-and-sns-marketing\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/blog\\\/the-future-of-ai-and-sns-marketing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/digital.hec.ca\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Mask-group-2-1.png\",\"datePublished\":\"2025-03-21T12:45:32+00:00\",\"dateModified\":\"2025-04-11T19:38:01+00:00\",\"description\":\"Nowadays, SNS marketing is evolving rapidly by using AI. Such as advertising targeting, contents optimization, and customer engagement. Many companies are Learn how AI and SNS marketing work together to drive engagement and improve brand strategy.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/blog\\\/the-future-of-ai-and-sns-marketing\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/digital.hec.ca\\\/en\\\/blog\\\/the-future-of-ai-and-sns-marketing\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/blog\\\/the-future-of-ai-and-sns-marketing\\\/#primaryimage\",\"url\":\"https:\\\/\\\/digital.hec.ca\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Mask-group-2-1.png\",\"contentUrl\":\"https:\\\/\\\/digital.hec.ca\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Mask-group-2-1.png\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/blog\\\/the-future-of-ai-and-sns-marketing\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Future of AI and SNS Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/\",\"name\":\"Marketing num\u00e9rique | Digital Marketing | HEC Montr\u00e9al\",\"description\":\"Fait par des \u00e9tudiants pour des \u00e9tudiants\",\"publisher\":{\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/#organization\",\"name\":\"HEC Montr\u00e9al\",\"url\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/digital.hec.ca\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/Favicone.png\",\"contentUrl\":\"https:\\\/\\\/digital.hec.ca\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/Favicone.png\",\"width\":512,\"height\":512,\"caption\":\"HEC Montr\u00e9al\"},\"image\":{\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/fr-ca.facebook.com\\\/HECMontreal\\\/\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/HECMontreal\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/#\\\/schema\\\/person\\\/4c83b548b9997529bba6619a8aeb76e8\",\"name\":\"leeyoonju\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d12e097017fd9ea99c1be53e3b48a4538ba3c1f2477676999beff846fc980735?s=96&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d12e097017fd9ea99c1be53e3b48a4538ba3c1f2477676999beff846fc980735?s=96&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d12e097017fd9ea99c1be53e3b48a4538ba3c1f2477676999beff846fc980735?s=96&r=g\",\"caption\":\"leeyoonju\"},\"url\":\"https:\\\/\\\/digital.hec.ca\\\/en\\\/blog\\\/author\\\/leeyoonju\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Future of AI and SNS Marketing","description":"Nowadays, SNS marketing is evolving rapidly by using AI. Such as advertising targeting, contents optimization, and customer engagement. Many companies are Learn how AI and SNS marketing work together to drive engagement and improve brand strategy.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/","og_locale":"en_US","og_type":"article","og_title":"The Future of AI and SNS Marketing","og_description":"Nowadays, SNS marketing is evolving rapidly by using AI. Such as advertising targeting, contents optimization, and customer engagement. Many companies are Learn how AI and SNS marketing work together to drive engagement and improve brand strategy.","og_url":"https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/","og_site_name":"Marketing num\u00e9rique | Digital Marketing | HEC Montr\u00e9al","article_publisher":"https:\/\/fr-ca.facebook.com\/HECMontreal\/","article_published_time":"2025-03-21T12:45:32+00:00","article_modified_time":"2025-04-11T19:38:01+00:00","og_image":[{"url":"https:\/\/digital.hec.ca\/wp-content\/uploads\/2025\/03\/Mask-group-2-1.png","type":"","width":"","height":""}],"author":"leeyoonju","twitter_card":"summary_large_image","twitter_misc":{"Written by":"leeyoonju","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/#article","isPartOf":{"@id":"https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/"},"author":{"name":"leeyoonju","@id":"https:\/\/digital.hec.ca\/en\/#\/schema\/person\/4c83b548b9997529bba6619a8aeb76e8"},"headline":"The Future of AI and SNS Marketing","datePublished":"2025-03-21T12:45:32+00:00","dateModified":"2025-04-11T19:38:01+00:00","mainEntityOfPage":{"@id":"https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/"},"wordCount":347,"commentCount":0,"publisher":{"@id":"https:\/\/digital.hec.ca\/en\/#organization"},"image":{"@id":"https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/digital.hec.ca\/wp-content\/uploads\/2025\/03\/Mask-group-2-1.png","keywords":["AI","Marketing"],"articleSection":["Marketing Strategy","Marketing Technology","Social Media","Sustainable Digital Marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/#respond"]}]},{"@type":["WebPage","SearchResultsPage"],"@id":"https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/","url":"https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/","name":"The Future of AI and SNS Marketing","isPartOf":{"@id":"https:\/\/digital.hec.ca\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/#primaryimage"},"image":{"@id":"https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/digital.hec.ca\/wp-content\/uploads\/2025\/03\/Mask-group-2-1.png","datePublished":"2025-03-21T12:45:32+00:00","dateModified":"2025-04-11T19:38:01+00:00","description":"Nowadays, SNS marketing is evolving rapidly by using AI. Such as advertising targeting, contents optimization, and customer engagement. Many companies are Learn how AI and SNS marketing work together to drive engagement and improve brand strategy.","breadcrumb":{"@id":"https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/#primaryimage","url":"https:\/\/digital.hec.ca\/wp-content\/uploads\/2025\/03\/Mask-group-2-1.png","contentUrl":"https:\/\/digital.hec.ca\/wp-content\/uploads\/2025\/03\/Mask-group-2-1.png"},{"@type":"BreadcrumbList","@id":"https:\/\/digital.hec.ca\/en\/blog\/the-future-of-ai-and-sns-marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/digital.hec.ca\/en\/"},{"@type":"ListItem","position":2,"name":"The Future of AI and SNS Marketing"}]},{"@type":"WebSite","@id":"https:\/\/digital.hec.ca\/en\/#website","url":"https:\/\/digital.hec.ca\/en\/","name":"Marketing num\u00e9rique | Digital Marketing | HEC Montr\u00e9al","description":"Fait par des \u00e9tudiants pour des \u00e9tudiants","publisher":{"@id":"https:\/\/digital.hec.ca\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/digital.hec.ca\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/digital.hec.ca\/en\/#organization","name":"HEC Montr\u00e9al","url":"https:\/\/digital.hec.ca\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/digital.hec.ca\/en\/#\/schema\/logo\/image\/","url":"https:\/\/digital.hec.ca\/wp-content\/uploads\/2025\/09\/Favicone.png","contentUrl":"https:\/\/digital.hec.ca\/wp-content\/uploads\/2025\/09\/Favicone.png","width":512,"height":512,"caption":"HEC Montr\u00e9al"},"image":{"@id":"https:\/\/digital.hec.ca\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/fr-ca.facebook.com\/HECMontreal\/","https:\/\/www.youtube.com\/user\/HECMontreal"]},{"@type":"Person","@id":"https:\/\/digital.hec.ca\/en\/#\/schema\/person\/4c83b548b9997529bba6619a8aeb76e8","name":"leeyoonju","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/d12e097017fd9ea99c1be53e3b48a4538ba3c1f2477676999beff846fc980735?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d12e097017fd9ea99c1be53e3b48a4538ba3c1f2477676999beff846fc980735?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d12e097017fd9ea99c1be53e3b48a4538ba3c1f2477676999beff846fc980735?s=96&r=g","caption":"leeyoonju"},"url":"https:\/\/digital.hec.ca\/en\/blog\/author\/leeyoonju\/"}]}},"views":66,"_links":{"self":[{"href":"https:\/\/digital.hec.ca\/en\/wp-json\/wp\/v2\/posts\/65450","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digital.hec.ca\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digital.hec.ca\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digital.hec.ca\/en\/wp-json\/wp\/v2\/users\/1842"}],"replies":[{"embeddable":true,"href":"https:\/\/digital.hec.ca\/en\/wp-json\/wp\/v2\/comments?post=65450"}],"version-history":[{"count":0,"href":"https:\/\/digital.hec.ca\/en\/wp-json\/wp\/v2\/posts\/65450\/revisions"}],"wp:attachment":[{"href":"https:\/\/digital.hec.ca\/en\/wp-json\/wp\/v2\/media?parent=65450"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digital.hec.ca\/en\/wp-json\/wp\/v2\/categories?post=65450"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digital.hec.ca\/en\/wp-json\/wp\/v2\/tags?post=65450"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}