Thanks to the sponsorship of the National Bank which allows us to offer the HEC Montreal Digital Marketing Simulator to our BAA students for free!
TikTok for business is developing fast and you don’t want to miss the opportunity to reach a new audience on it. In fact, it represents an opportunity for marketers and TikTok developed several features for businesses. More and more businesses are using it and no, you are not too old [...]
How to go viral on TikTok? - The secret of brand promotion Over the past few years, TikTok has become one of the most popular social media platforms and the influencer label. Many companies set up their accounts to promote the brand and attract new customers. However, for many, the [...]
If you are reading this, you have probably already heard of this "metaverse". You might already have a solid idea of what it is, and you're wondering: "How do I make money in the metaverse!" People live in regret and with loads of FOMO (fear of missing out), [yes I [...]
Having links on your Instagram story can be very effective. It engages viewers and directs them to content on other sites or platforms you would like them to see. If you have a business account you can view insights for who interacted with the link on your story. This is [...]
In today's world, digital marketing is widely used. It is therefore necessary to stand out from its competitors. For this, it is necessary to build a foolproof digital marketing strategy. Here are some tips, which will allow you to create your strategy correctly Creative elements All the visual contents of [...]
