Thanks to the sponsorship of the National Bank which allows us to offer the HEC Montreal Digital Marketing Simulator to our BAA students for free!

How to Add Links to Instagram Stories

Having links on your Instagram story can be very effective. It engages viewers and directs them to content on other sites or platforms you would like them to see.  If you have a business account you can view insights for who interacted with the link on your story. This is [...]

Why Small Businesses Need Social Media

Why Small Businesses Need Social Media Growing a small business can be extremely stressful and can even be soul crushing to  see other small business grow faster. The main reason you might not be making many sales is the lack of brand awareness. This is why small businesses need social [...]

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