Thanks to the sponsorship of the National Bank which allows us to offer the HEC Montreal Digital Marketing Simulator to our BAA students for free!

How to Make Money in The Metaverse

If you are reading this, you have probably already heard of this "metaverse". You might already have a solid idea of what it is, and you're wondering: "How do I make money in the metaverse!" People live in regret and with loads of FOMO (fear of missing out), [yes I [...]

How to Grow Your Business On Instagram

Why Grow Your Business on Instagram ? Given its exceptionally high number of users, Instagram has become a huge gold mine for companies to find new clients. In fact, as of right now, the platform has over 200 million business accounts. All it takes is some creativity to attract people's [...]

How to Add Links to Instagram Stories

Having links on your Instagram story can be very effective. It engages viewers and directs them to content on other sites or platforms you would like them to see.  If you have a business account you can view insights for who interacted with the link on your story. This is [...]

The Benefits of Using Instagram for Your Business

With a daily usage that increases along with ranking amongst the top 3 leading social media sharing platforms in 2020, marketers are starting to see Instagram as a viable option to increase brand awareness. Throughout this article, you will learn about the benefits of using Instagram for your business. Benefit [...]

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