How to get more followers on TikTok?

With more than a billion users in September 2021, TikTok has become within 5 years, one of the largest social media platforms in the world, challenging titans as Facebook and Instagram.

This staggering number of users represents significant advertising opportunities for companies and individuals to promote their products and increase their brand awareness.

As so, this article, will give you tips on how to exploit the platform at its fullest and will answer the question that many individuals and businesses are wondering: how to get more followers on TikTok?

How to grow your TikTok community

  • Follow the trends

One of the first things that you notice when using TikTok, is how often you see people taking on the same challenges or how often you see people doing the same choreographies on a specific music. This is what we call trends.

In order to make your videos viral and for you to get more followers on TikTok, you will need to take those trends on as well. The goal being to end up in peoples’ for you page and to encourage them to visit and follow your account.

Another great way to boost your views and consequently get more TikTok followers, is to use popular hashtags as #fyp. You should also add hashtags that are related to your content so people can find you and follow you.

Lastly, another great way to boost the visits and increase your number of followers on your TikTok account is to make story times. Divide the story and make it two or three TikToks. Once again, people will go on your account to have the full story which could make you get more TikTok followers.

  • Engage with users

In order to show other TikTok users that you exist on the platform and that your account is worth following, you will need to engage with them. There are several ways to do it.

First, as on any social media, you can leave comments on other’s videos, this will be a great way to organically improve your visibility and to get more followers. Make it fun!

Then, TikTok offers the possibility to duet another TikTok, this means that your video will be in split screens with another one, giving you the opportunity to react, reply, interact with other users and take part in trends.

Once again, the interaction is key to get more followers on your TikTok account.

  • Partner with TikTok influencers

You might have noticed when scrolling on your “For You Page” and checking out some accounts that many people have been able to get a lot of followers on TikTok and create impressive communities. Well, that is the magic behind the algorithm, and some people became celebrities on the platform because of their ability to create viral content.

A good idea to get more followers on TikTok, and especially for businesses, would be to partner with them. Like any other influencers that you would find on Instagram, you can pay those TikTokers to create some content for your account, which will increase your chances at going viral and therefore at getting more TikTok followers.

In conclusion…

Getting more followers on TikTok is not magic, as on any other social media, you should be focused on developing quality content and analyze your community’s statistics to post at the right time. However, those tips will undeniably help you benefit from the platform’s algorithm and will help you get more followers on TikTok.