Comments for Marketing numérique | Digital Marketing | HEC Montréal

Comment on TikTok Marketing: How It’s Revolutionizing the Beauty Industry. by Eliane Caron

Eliane Caron — Mon, 17 Nov 2025 16:59:18 +0000

Great insights on how TikTok is transforming the beauty industry! Your article really highlights the power of influencer content on this platform.
I recently wrote a complementary piece that breaks down broader TikTok marketing strategies and how brands can leverage creator campaigns across various sectors. It could add value to readers looking for a wider perspective:
https://digital.hec.ca/en/blog/tiktok-marketing-influence/

Thanks for sharing useful content!

Comment on Personalized Digital Marketing in the Banking Industry by Carina Marculescu

Carina Marculescu — Wed, 27 Nov 2024 22:20:41 +0000

Such an interesting article! Personalization can definitely enhance the customer experience! I wrote an article on what benefits could personalization bring. Check it out! https://digital.hec.ca/en/blog/personalization-ai-digital-marketing/

Comment on Personalization Revolution: How is AI Shaping the Future of Digital Marketing by Carina Marculescu

Carina Marculescu — Wed, 27 Nov 2024 22:16:27 +0000

Such an interesting article! If you want to find out more about the topic of personalization you should definitely check out my article: https://digital.hec.ca/en/blog/personalization-digital-marketing/

Comment on Tuni: How to Revolutionize EdTech Digital Marketing by Angelica

Angelica — Tue, 26 Nov 2024 02:19:14 +0000

Hi! I really liked your article. I have recently written an article on how to go viral on social media as well (https://digital.hec.ca/en/blog/free-tools-business-viral/). In my article I give more tips and tools for startups like Tuni, which I think could complement your article.

Comment on Kmedia Kills: Clickbait and Media Manipulation in South Korea by Gloria

Gloria — Mon, 11 Nov 2024 01:03:49 +0000

It’s a disgusting shame that the government allows the media to continue to bash celebrities into taking their own lives. BTS has added so much to the reputation, cultural experience and understanding around the world. Not to mention the financial growth of the country.
They should be treated as a national treasure. They should never have to be harassed and ridiculed in the media.
The media in South Korea is corrupt. Instead of building up people in the entertainment industry, they seem to thrive on making them and their family experience so much embarrassment and shame they end up taking their own lives.
I hate the South Korean media.

Comment on Kmedia Kills: Clickbait and Media Manipulation in South Korea by Diana Uhlman

Diana Uhlman — Sun, 10 Nov 2024 22:31:25 +0000

Good article. Well researched, documented, summarizing fairly.

Comment on Easy Fixes for 2024’s Biggest Digital Marketing Mistakes by hogbergemmabirgitta

hogbergemmabirgitta — Sun, 10 Nov 2024 20:33:11 +0000

Very informative! Thanks for the tips

Comment on Riot Games : Arcane’s marketing masterpiece by jordathomas

jordathomas — Tue, 09 Apr 2024 03:03:15 +0000

In reply to wongjordanhoweren. Much appreciated Jordan ! Can't wait for season 2 !

Comment on Riot Games : Arcane’s marketing masterpiece by wongjordanhoweren

wongjordanhoweren — Mon, 08 Apr 2024 15:34:06 +0000

Thank you for your article! I enjoyed it and learned a lot from it. I personally watched the Arcane series and found it to be a masterpiece too – it definitely sparked my interest in the game.

Comment on Riot Games : Arcane’s marketing masterpiece by jordathomas

jordathomas — Fri, 05 Apr 2024 18:49:28 +0000

In reply to Gigite2024. Thank you very much, I hope this has made you want to discover more!