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influencer marketing

What You Need To Know About Social Media in 2022

What you Need to Know about Social Media in 2022 Nowadays, Social Media is one of the key digital marketing strategies. It is a method of communication and a way of reaching individuals that has gained popularity and effectiveness. Each campaign depends on many factors that define each advertisement and [...]

Virtual influencer: The New Star for Your Business

A new type of influencer has emerged to replace human stars in the non-face-to-face society that occurred after COVID-19. This is a virtual influencer that is very similar to the appearance of a real person. They are increasingly influential, especially with the great response of Generation Z, the digital native. [...]

5 tips to develop your TikTok influencer marketing strategy   A TikTok influencer creates and shares viral videos on Tiktok. For instance, influencers on TikTok have grown their followings to the point where businesses will compensate them to promote their products since they have built great relationships with their audience. Therefore, with the sensational emergence of this platform [...]

Influencer Marketing: Micro vs Macro

Influencer Marketing: Micro vs Macro The influencer marketing has an enormous potential in the social media age. It consists in impulse your brand through the recommendation of an influencer. This one will show your products or services to his followers. Nevertheless, there is a belief that always bigger is better [...]

Gatekeeping via Cryptocurrency

Throughout the Covid-19 pandemic, the world has witnessed a rise in popularity of everything related to cryptocurrency. If you were online during the first year, it was almost impossible to ignore new coins and projects. This year, there has been a rise in the popularity of NFT projects. Often, influencers [...]

How to go viral on TikTok?

How to go viral on TikTok? - The secret of brand promotion Over the past few years, TikTok has become one of the most popular social media platforms and the influencer label. Many companies set up their accounts to promote the brand and attract new customers. However, for many, the [...]

How to get free followers on Instagram: 5 top hacks

How to get free followers on Instagram: 5 top hacks Nowadays Instagram is the third most used social media in Canada and many of their users are looking forward to grow in this platform like their favorite celebrities or “instagramers”. To get to that succeed, the trail is not easy [...]

Why choose micro-influencers over macro-influencers?

What is the buzz over influencer marketing? Influencer marketing has been embraced as one of the most effective channels in helping companies drive higher returns on investment (ROI). 80% of marketers say influencer marketing is effective, and 89% say it works just as well (if not better) than other marketing [...]

The downsides of using influencer marketing in the fashion industry

Influencer marketing The huge number of different fashion brands, makes it hard for companies to reach the customers. Using influencer marketing in the fashion industry has therefore become increasingly popular, as it helps them to stand out from competitors. Influencers are used as spokespersons, or their looks are used to [...]

What is influencer marketing?

What is influencer marketing? Influencer marketing has in recent years become increasingly popular and is nowadays, for some companies, the most important form of marketing. Influencer marketing is a form of online advertising where a person, an influencer, collaborates with a brand in order to market the brand’s products or [...]

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