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Authentic Marketing and the Paradox of Being Real
Read the articleWhat happen if the line between AI and human disappear… ?
Read the articleArtificial intelligence and the future of work: Is AI actually replacing human’s jobs?
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Tuni: How to Revolutionize EdTech Digital Marketing
Tuni is an educational platform created by three students from Universidad de San Andrés in Argentina. After a year and a half of learning and…
How AI is Revolutionizing Digital Marketing
AI is a new powerful tool that can be used in digital marketing to facilitate and automate specific tasks. This text mentions how AI can…
Influencer marketing: Drive up your engagement and reap the benefits
In 2024 and onward, influencer marketing is a strategy that brands cannot afford to ignore. In fact, as of February 2024, 26% of companies allocate…
Digital Marketing and Sustainability: A path to positive change
Digital marketing drives sustainability by building trust in eco-friendly choices. Brands use social media and data to promote responsible behaviors. Digital marketing is at the…
The Future of Search | Hey Google!
The future of search? “Hey Google”, “Hey Siri”, “Alexa” have become the norm as we integrate digital voice assistants into our everyday lives. Are people…
How Making Your Marketing Accessible Can Become a competitive advantage?
Digital marketing has the power to reach millions of people, but what about the 1.3 billion individuals living with disabilities? Inclusivity is taking on an…
Make The Most Of UGC In Your Marketing Strategy
User-generated content, or UGC, can be a high-impact tool for content marketing. It allows you to maximize the creativity and authenticity of your audience. So…
Xiaohongshu, lifestyle inspiration for Chinese youth: Marketing strategy on social media
What is Xiaohongshu? Originating as a forum for members to exchange shopping experiences abroad in 2013, Xiaohongshu has now developed into a social shopping platform.…
Unveiling the Power of Social Media in Digital Marketing Strategies
In the dynamic realm of digital marketing, where trends shift like sands of time, one constant remains; the undeniable influence of social media. From Facebook…